Deliverability
- Permission marketing
- Opens, clicks, bounces, unsubscribes and spam: what are good rates
- Spam trap email addresses and how to avoid them
- Use my own domain in the sender email address – recommendations
- Use my own domain in the sender email address – why?
- Authenticate my emails
Contacts
Laws and Regulations
- About selling my contact list
- Major Anti Spam laws
- Buying, Selling, or Renting a Contact/Mailing List
- Include an unsubscribe link in your campaign
- Anti-spam laws from different countries
- Sender reputation
Campaigns
- Why use an email marketing provider?
- Using text and images in emails
- Don’t use “noreply@” Email Addresses
- Email design checklist
- Ideas on how to create the first template
- Create campaigns with Cakemail