Use my own domain in the sender email address – recommendations

When sending newsletters using our application, you should be using an email address with a domain you own, that you’ve authenticated. Here are a few additional recommendations for the domain itself:

• The domain itself should match the website where people signed up
• DNS should be setup to authenticate using SPF/DKIM
• Have working postmaster@ abuse@ addresses
• Public (non-private) WHOIS information
• Should not be more than 30 characters in length
• Be registered for a minimum of 30 days (new domains look suspicious and could get blacklisted on Spamhaus or Spam Eating Monkey)
• Should not contain unnecessary “-“ dashes or dots “.” (ie: info@this-email-is-from-our.marketing.department.abc.com)