In order to add flexibility and respond to client requests, CakeMail now allows for the use of square brackets in your email content without requiring the corresponding field name in your list.
As you know, in your
email text content CakeMail uses square brackets " [ ] " to identify text to be replaced by
personalized values from your mailing
list. For example: In order to
automatically populate your email with a recipient's first name with data
from your mailing list in a column called "First_Name", you can insert the field
values in your mailing by typing "[First_Name]" in your
email content. In order use square brackets around text such
as "[First_Name]", CakeMail used to require the corresponding field name "First_Name" in your
list. This is no longer the
case.
If you enter square brackets in your text content that contain an active (exact) field name in your list, CakeMail will continue to replace
the value with the corresponding field value. However, now it is very important to verify your personalization
works during the Conformity-Testing stage
of content creation, before your send your mailing.
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