Andrea Saez
posted this on May 13, 2011 10:14 am
Combined with Arkli, your social campaign manager, it allows you to create, publish and measure integrated social marketing campaigns that combine email, videos, blogs, Facebook and Twitter.
To start, create a scheduled campaign as you normally would.
Then, once the email campaign is setup, visit the Arkli homepage and click on Create your first campaign.

From there, walk through the wizard of linking your Facebook, Twitter, YouTube and / or blog accounts to Arkli.

At the end of the wizard, link your CakeMail account to Arkli. You’ll need to enter your CakeMail username and password. Click Save to complete the wizard.

Once in Arkli, you can easily import the CakeMail email. On the right hand side of the page, click on Add to Postsnext to your CakeMail account.
Then, select the email campaign to import into Arkli. Arkli imports the subject line, body, name of the lists and date / time that the email will be sent at.<
Once the campaign has been imported, you can easily schedule other marketing activities to coincide with the blog post – you can add videos to YouTube, blog posts to Blogger and Wordpress, and Facebook and Twitter updates.
All of these are scheduled to happen sometime in the future. When the time comes, CakeMail will publish the email and Arkli will publish the videos, blog posts, Facebook updates and Tweets. Arkli will gather metrics for all the posts, including the email message, and will aggregate all the comments into a single view, allowing you to reply to any post right from Arkli.